From confirmation email to booking system in seconds

BOOKING AUTOMATION AI

Booking Automation AI is the AI Copilot for Tour Operators, Cruises and Accommodation providers. It matches products, checks availability and adds bookings to your Reservation Management System - all without leaving your inbox. With instant access and deep integrations with your ResTech and Inbox, you can now automate every manual booking.

7 Day Free Trial. No Credit Card Required.

Hannah Brooks hannah.brooks@northstartravel.com
Confirmed booking — full-day Banff tour

Please confirm a full-day guided tour of Banff for Peter Smith and family, 4 adults, on 18 July 2027.

TourConnect AI
Booking Automation AI
Single booking Availability confirmed

Smith family - Banff

18 Jul 2027

Lead travellerPeter Smith
Guests4 adults
Travel date18 Jul 2027
Agent referenceNST-BA-0727-481
ProductFull-day guided Banff tour
PricingUSD 1,048.23
Booking statusConfirmed
Supplier confirmationDBT-78421
Aaron Bennett aaron@ardenttravel.com
August 2027 allocation — 143 pax

Hi team, 143 pax confirmed for August 2027 allocation, please confirm per spreadsheet. Regards

Ardent_Aug_2027_allocation.xlsx
TourConnect AI
Booking Automation AI
Multi booking 12 Groups Extracted

Ardent Travel Allocation

06-27 Aug 2027

Ardent: Smith 4 pax · 06 Aug 2027 · Banff Explorer
Ardent: Thompson 3 pax · 14 Aug 2027 · Rockies Day Tour
Ardent: Garcia 6 pax · 21 Aug 2027 · Banff Explorer

“Getting the booking in accurately and quickly is key for us. Just last weekend, we had 98 bookings that we input for wholesale requests, it saved us about eight hours of work.”

Emily Duann, Discover Banff Group - Read case study

Your connected partners already book automatically. Why should the rest require manual entry?

BUILT FOR LEADING TOUR OPERATORS

Tours, Rentals, Passes & Activities

Keep high-volume bookings moving, even when hotels, concierges and resellers use different names for your products. The AI matches emailed requests to the right activity, rental or pass, identifies dates, departures and quantities, and checks availability—reducing repetitive admin across your partner network.

Hotel chains & Accommodation Providers

Take the manual work out of reservations from travel agents and wholesalers, where stay details arrive across emails, vouchers and rooming lists. The AI brings together arrival and departure dates, room types, occupancy and guest requests, helping your team manage individual stays and group arrivals with less copying and cross-checking.

Private Charters & Cruise Excursions

Move confirmed charter and shore-excursion bookings from affiliate emails into your Reservation Management System or ResTech without re-entering every passenger and service detail. Booking Automation AI captures dates, guest numbers, pickup notes and special requirements in a structured draft for review.

Connect AI to your ResTech and inbox in minutes

INTEGRATIONS

Out-of-the-box integrations unlock the value trapped within existing systems. We’re an official partner of various ResTechs including FareHarbor, Bokun, Rezdy, Ventrata, Xola, Zaui, Peek Pro and RMS. The latest AI technology can now be applied to all tourism supplier businesses, whether you’re a reservations team of one of one hundred. Spare your team from a tedious implementation and connect data painlessly.

So simple, you’ll wonder how you managed without it

HOW IT WORKS

Say hello to your simplified bookings process flow. The AI picks out the key details from the email, PDF and spreadsheet attachments - checks availability and creates a draft booking. The reservation team edits or confirms the draft booking, sending it to your booking system. Email booking requests are completed in 10-30 seconds, not 10 minutes.

BOOKING AUTOMATION SAVINGS CALCULATOR

See what your team could get back

Estimate the annual time your team could recover and the booking capacity that could be redirected to new opportunities. Adjust the inputs to explore an illustrative scenario based on your current booking volume and processing time. Actual results depend on your workflow and available demand.

Adjust the inputs to explore a capacity scenario for your operation.

400
506,000
6 min
2 min15 min
Client data indicates average of 5–7 minutes per 'single booking' before AI. After AI processing 10-30 seconds (30 seconds mapped to be conservative)
30%
0%100%
Potential hours saved / year — Compared with manual processing time.
Potential extra booking capacity / year — Equivalent single bookings at your current manual handling time.
Potential additional booking value / year — At your average booking value and selected capacity-redeployment share.

Illustrative capacity estimate based on operators with high proportion of single booking automations, with efficiency gain measured the month prior and compared to 3 months after go live. Not a revenue forecast or guarantee. It assumes the selected share of recovered time can be used to handle additional bookings at the same manual processing time, and that sufficient demand exists. Actual results depend on your workflow, booking mix, integration and operating conditions.

Pricing that scales with your business

THREE EASY PLANS

Choose Standard or Plus if you need to automate Bulk bookings (multiple groups per affiliate email or spreadsheet) as well as Single booking automations. All tiers come with unlimited seats and unlimited affiliate automation. Our free trial includes unlimited support and access to our off the shelf integrations. At the end of your trial, any rules you’ve added to Product Aliases and Travel Agent format extractions will carry over to your paid monthly plan.


Lite

Best For: Operators who primarily receive single client reservation emails.

$50

USD per month.
Includes 100 automations per month.


Standard

Best For: Operators who also receive multi group bookings and agent manifests.

$55

USD per month.
Bulk Processing. With 100 automations p/m.


Plus

Best For: High-volume operators and multi-location venues, or those with reporting or custom API needs.

$500

USD per month.
Multi Brand. With 1,000 automations p/m.

Features included in Lite:

  • Unlimited users

  • Unlimited affiliates

  • No fixed term contracts

  • Booking Automation AI Inbox add-in

  • One click email extraction

  • Single booking processing (single group booking within a single affiliate email)

  • Product alias rules

  • Attachment reading

  • Real time availability check

  • Booking System sync

  • Standard email support

Optional add-ons:

  • Additional booking automations ($0.50 per new booking, change, cancellation)

  • Custom data extractions

Additional features included in Standard:

  • Bulk spreadsheet / PDF processing

  • Multi group processing within the same affiliate email

  • Priority email support

Optional add-ons:

  • Additional booking automations ($0.50 per new booking, change, cancellation)

  • Custom data extractions

Additional features included in Plus:

  • 1,000 automations

  • Multi-location and multi-brand support

  • Tailored affiliate setup

  • Dedicated onboarding success manager

  • Dashboard reporting (Suited to larger team reporting and ramp up needs. Includes bookings created and changed, team usage per week/month/YTD)

  • This plan is required if you use a system we don’t have an off-the-shelf integration for

Optional add-ons:

  • Additional booking automations ($0.50 per new booking, change, cancellation)

  • Custom data extractions

  • Custom system integrations

  • Full automation (Affiliate to FareHarbor)

Hours to save. Nothing to lose.

STOP MANUALLY ENTERING BOOKINGS

How much time does your team spend manually entering bookings and changes each week?

We often hear from clients that they wish they had made time earlier. Made time to start a free trial. Made time to systematically remove their manual handling.

Our AI Copilot is designed to work seamlessly with your booking system. Let it do the heavy lifting for a month. Once you try it, it’s unlikely that you will want to go back to the old ways of dreading wholesale order processing and sore thumbs from copy-pasting all day.

Frequently Asked Questions

WE’RE HAPPY TO HELP

What if a detail is missing or the product can’t be matched?

Booking Automation AI flags information that needs attention so your team can review or correct the reservation before submitting it to your connected booking system / ResTech / Reservation Management System (RMS).

Can it process group bookings?

It supports bulk booking workflows from spreadsheets and PDFs. Capacity depends on the file and booking complexity; contact us if you process larger batches.

How does this differ from Itinerary Assist AI?

Itinerary Assist AI is our copilot designed to automate the creation and management of complex multi day itineraries, using real time inventory of thousands of products. It is designed specifically to meet the needs of operations staff within Destination Management Companies. It excels in creating full accurate itineraries from any FIT quote request. Whilst both of our AI Copilots are proprietary, designed with the same quality standards and accessed from the users existing inbox, that is more a less where the similarities with Booking Automation AI end.

Which ResTechs do you integrate with? What if we use a different Booking System?

We’re an official partner of various ResTechs including FareHarbor, Bokun, Rezdy, Ventrata, Xola, Zaui, Peek Pro and RMS, so if use one of these leading systems you’ll be able to connect TourConnect AI to your main booking system painlessly. We are considering integrations with more systems, so check out our Plus pricing plan. If you see value for your business, please get in touch and let us know what Reservation management System you use and how many manual bookings you deal with every month.

How quickly can we get started with Booking Automation AI?

Most Tour Operators can create an account in under 2 minutes, self-onboard in an hour spread across 2-3 days, and be automating significant volume by the end of the 7 day free trial period.

When you create an account you’re asked to share your booking system details and a few existing affiliates that currently create the highest volume of manual bookings. This information is only used to establish your account, with your booking system and TourConnect AI creating the technical connection. Then, your primary users can download the TourConnect add-in for your inbox (Outlook or Gmail) and start automating.

If you have a larger tour operator team or are using a booking system we don’t currently have an integration with, we’d be very happy to learn more about your use case and how we might help. Click here to book an exploratory video call.