Itinerary Assist AI
Generate quotes faster. Improve response times.
Itinerary Assist AI is the Copilot for Destination Management Companies. Get extra capacity from your existing team, improving sales volume and conversion.
“AI itineraries have been a game changer for us. Our quote conversion rates improved by 40% within three months.”
— Rob Russell, AC Group UK
AI Itineraries for Tourplan.
What does the itinerary creation process look like for DMCs that enable AI?
How does the AI Copilot work?
Itinerary Assist AI is the quoting Copilot for Destination Management Companies and Inbound Tour Operators. It reads travel agent emails — even complex ones — and creates accurate draft itineraries in minutes.
Whether you’re using Tourplan, or any other custom booking system, Itinerary Assist AI plugs into your inbox (Outlook or Gmail) and automates the time-consuming early steps of itinerary creation.
You’ll save up to an hour per quote, reduce manual edits, and get back to agents faster — all without changing your current systems. If you receive 100+ FIT or small group quote requests per month, Itinerary Assist AI will transform your pre-booking workflow.
Will Itinerary Assist AI suit your DMC?
Operational Considerations
How much time does your team spend simply creating quotes for clients in Tourplan?
How much business are you losing from slow turnaround times?
What is your current conversion rate for quotes you send out?
How much additional revenue could you generate with a better conversion rate on your quotes?
Flexible Onboarding
You don’t need to change your reservation system.
Integrates with Tourplan and Hero, two of the best DMC software packages available. We’re open to providing an API integration with any reservation system.
How accurate are AI Itineraries for Tourplan?
Itinerary Assist AI now selects the most relevant service line for FIT itineraries with 92% accuracy — and improving. That’s not a ‘hallucination’: on average, your team only needs to update 1–2 services per quote.
With each update, we’ve seen consistent month on month gains in service line accuracy. For clients, that means being able to measure progress towards achieving customised itineraries at scale. Itinerary Assist AI adapts to your mix of services, your supplier preferences and your regions of operation.
And it’s only getting better. With Automated Product Rules released in August 2025, your AI Copilot can now gather and maintain product preferences automatically — no manual rules required. We’re expecting another step forward in accuracy.
How can AI Itinerary creation save DMCs time?
Use our efficiency calculator to find out how many hours your operations team could save each month by adding our Itinerary quoting system. Compare how many itineraries per 100 hours you currently achieve versus what would be possible with our AI Copilot assisting your DMC staff.
Itinerary Assist AI enables your operations team to focus more on raising quality and customer service standards, lifting productivity without losing control.
Game changing features and benefits.
The typical FIT itinerary creation process for DMCs involves a lot of manual steps. Our DMC clients would previously spend between 40-90 minutes manually creating an FIT itinerary. With that time reduced by 40-70%, their teams are able to focus on growing revenue.
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Itinerary Assist AI streamlines the quote generation process, drastically reducing the time it takes to generate a quote for your clients.
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Tourplan is one of the best DMC software packages available, with excellent reliability. When paired with Itinerary Assist AI, we enable DMC Reservations team to go to the next level. Itinerary Assist AI seamlessly integrates with Tourplan and most popular email systems, allowing Operations teams to create quotes and adjust itineraries without leaving their inbox.
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Itinerary Assist AI can pull booking ID’s, service lines, and product descriptions from files, in any format, attached to booking emails - whether it’s 1 or 100 service lines per attachment.
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Itinerary Assist AI finds the best matched service lines and additions for each itinerary, leveraging booking history and custom rules setup by your team.
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Itinerary Assist AI can help less experienced Operations team members find service lines and add location extras that would otherwise need help from others.
Learn about the steps of our onboarding flow.
Frequently Asked Questions
What does Itinerary Assist AI do?
Itinerary Assist AI helps DMCs and inbound operators generate draft itineraries directly from agent quote requests — using your service inventory, live pricing and availability. For more information, watch our quick guide video or read our latest feature updates.
How does Itinerary Assist AI work with Tourplan?
The AI Copilot connects directly with your inbox via an Outlook or Gmail add-in and syncs finalised itineraries into Tourplan with just a few clicks. We’ve written an article that goes into more detail, you can find it here.
Is it customisable for different agents or markets?
Yes. Using Prompt Strategies, you can customise the AI’s quoting style per agent — from simple 5 days trips to complex multi-country family itineraries.
How quickly can we get started?
Most DMCs can expect to be live 4 weeks after signing the agreement, with onboarding and support included. This ensures ample time for the AI to be connected to your Tourplan account, fine tuning of the AI to suit your way of working and also complete the onboarding process for your team. To check if we’re a good fit for your DMC, arrange an exploratory call.